Get a Grip
We’ve all encountered a home problem that needs to be fixed. Whether that be a screw out of place or a leaky faucet. Life is messy, but your fixes don’t have to be. By owning an MT-16, it makes it possible to fix a variety of issues all by yourself. With a simple, compact design, it makes the perfect first tool for just about anyone. We are encouraging consumers to do it themselves and get a grip through straightforward language and a can-do attitude.
Made to encourage onlookers to get a grip just as the MT-16 has appeared to be strong enough to pull the billboard banner off of the backdrop.
Short-form Instagram clip to reach the younger target audience on socials.
Outdoor ad near bus stations to target those in transit who need to be reminded of their fix-ups at home.